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Meet the Coaches

Learn a little about the coaching staff at CrossFit Develop



Owner – Head Coach

CrossFit Level 2 Trainer
USA Weightlifting Level 1 Sports Performance Coach
USA Wrestling Copper Level Coach

Contact: chris@develop-fitness.com

Bachelors of Science in Mechanical Engineering
Bachelors of Science in Economics
Minor in Business
Associates Degree in Engine Technology

Why CrossFit you ask? Why not I say…

Human bodies are not unidimensional. We are all very complex beings that live in a complex world filled with unexpected circumstances and situations. Our bodies and minds are adaptive organisms that are capable of more than we could dream is possible. I love the CrossFit methodology of training due to its ability to prepare a person for any and all situations. My passion is sharing what I have learned through my years of training (both mental and physical) with all of you.

I love seeing people break through barriers and mental limitations. I love helping a dad be able to play with his kids or a mom fit into that pair of pants from back in the day. The confidence gained inside the gym along with the physical preparedness can change a person’s life forever.

My CrossFit journey started several years ago now. I was a runner who could not even move furniture without injuring myself. I knew something needed to change so I decided to give CrossFit a try. I immediately fell in love with the community side of the sport. This is what has kept me coming back for years now. I could never replace all the great people I have met and lifelong friendships I have made. We truly are a large family enjoying making each other better every day through fitness.

Likewise, my wife Kelly and I love working out together as well as with our three kids. It’s easy to see that fitness has become a major part of our lives. I’m here to tell you that there are no quick fixes however; we are ready to give you the tools you need to start living a healthier lifestyle yourself. Simply put we will give you the keys. It’s up to you to place them in the ignition and drive. It’s your fitness, your life. We’re here to help you along your journey. So what are you waiting for? Let’s start getting you better today!



Owner – Coach

CrossFit Level 1 Trainer
Certified Nutrition Coach (NASM)
CrossFit KIDS Trainer
CrossFit Scaling Certificate

Contact: kelly@develop-fitness.com

Education: Associate’s Degree, Accounting

I married my high school sweetheart in 2005, we have 3 kids, Caleb, Jacob and Kendra, you will see them at the Box. Our family loves wrestling and hunting. When we are not at the Box we are on the wrestling mat or in the woods.

I was one of those people who thought you need to be in shape to start CrossFit, little did I know the workouts can be adjusted for anyone. Chris wanted to try it and I kept coming up with excuses. We started CrossFit in 2014, after Chris bought me a membership for Christmas (you all know how persuasive Chris is). We fell in love with it. CrossFit really is for anyone. We were going to CrossFit boxes in the area and then started working out in our garage.

My goal as a Level 1 Coach is to show you what CrossFit can do for you. Not just for what it can do for the body, but even more so for what it can do for the mind. I love seeing people achieve something they never thought possible, then taking that confidence and mentality into their everyday lives.

I’m excited for this journey with all of you. I’ve witnessed many wonderful changes in myself and in others and I can’t wait to witness many more.

We will make this safe, challenging and fun, you will love what you do! There is nothing like the CrossFit community.




CrossFit Level 1 Trainer

Hello all, allow me to introduce myself. I am one of the coaches here at CrossFit Develop. As such I look forward to working with each of you to fulfill your athletic potential and meet your fitness goals! A little background on myself. I am a Marine Corps Veteran of 2 deployments to the Middle East. I am currently employed as an Automatic Fire Sprinkler Fitter and a Volunteer Firefighter for the Slinger Fire Department. I have a background in physical training through the Marine Corps using that to supplement the training through CrossFit as an athlete and Coach I am excited to use all of my experience in the field of training and fitness to benefit all of the athletes at CrossFit Develop in their pursuit of physical development. I am always available to answer questions so please feel free to ask! Again, I look forward to working with all of you. Thank you for the opportunity to help you all become the best versions of yourselves.




CrossFit Level 1 Trainer

Education: Bachelor’s degree in Journalism, Minor in Psychology 

I walked into CrossFit Develop for the first time in 2018 with one of my closest friends by my side. (It’s always easier to try something new with a friend, right?) I was a runner, but I was not strong. I was somewhat healthy, but I was not fit. I was a mom of three little kids who was tired of basement workouts. l had absolutely no way of knowing how much CFD would change my life for the better. I came for the fitness and stayed for the community — I’ve gained strength, confidence, friends, a healthy body and a clearer mind. I’ve lost pounds, self-doubt, insecurities, and physical and mental weaknesses. There’s nothing quite like leaving your stresses at the door and getting in an amazing workout. I’ve realized through the years that CrossFit Develop is a safe place for so many people — you’re surrounded by positive, like-minded friends with similar goals and outlooks. The atmosphere at CFD is incomparable. We all want to be here, we all want to grow in so many different ways, and it shows. My goal as a coach is to continually improve your life, one hour at a time. My husband, Tommy, and I live in Slinger with our three kids, ages 9, 7 and 7. I’m a wedding and family photographer with a studio in Milwaukee’s Third Ward. In my free time, I love hanging out with my family, watching my kids play sports, traveling, getting together with friends, drinking coffee and old fashioneds, spending time at the lake, running, waterskiing, hiking … and most of all, helping my children become the best little people they can possibly be. 🙂 Give CrossFit Develop a try, it just might be the best thing you ever do for yourself. And if you don’t have someone to walk in with you, please reach out — I will meet you at the front door. 🙂 



Barbell Coach

USAW-L1 Coach

Education: Bachelor of Arts, Sociology, Minor in Women’s Studies
University of Minnesota – Twin Cities

My name is Heidi and I am the newest addition to the CrossFit Develop coaching lineup. I am honored to share my love of Olympic Weightlifting with the CFD community as one of the Barbell coaches.

My introduction to Oly lifting was in 2014 when I began CrossFit. Although I love the sport of CrossFit, I found a sense of empowerment and dedication to the barbell, which has only grown stronger over the years. In August of 2020, I received my USAW-L1 certificate.

I live locally with my husband Kent, and our two teenagers. I work as an Advocate at the Lakeshore Regional Child Advocacy Center, so CrossFit and Oly are much more than a good workout for me, they are a crucial part of my self-care and sanity! In addition to CrossFit I love playing soccer (an ACL tear in 2019 during an indoor game slowed me down a bit, but I’ll be back ), reading, and being at the lake. I love anything competitive and have done many local competitions as well as in surrounding states. I have always been active, playing soccer, snowboarding, and even teaching dance fitness classes for a few years! I have always felt so welcomed by the CFD community, and I look forward to lifting with you all soon.



CrossFit Kids Coach

CrossFit Level 1 Trainer

Education: Bachelor’s Degree, Elementary Education

I have always been an “active” person. From playing on sports teams when I was younger, to running and getting back in shape after having 3 kids,  to going to fitness centers and exercise classes, it has also been a part of my life.  When life with 3 kids and a career as a full time teacher got busy, CrossFit was one of the things that kept me going no matter how tired or busy I was. The community is so welcoming and there is so much support wherever you are in your fitness journey. There is also something so great about having a community to hold you accountable during the craziness of life.  CrossFit is full of little challenges and victories and that is so rewarding. My favorite thing about CrossFit is that I can share it with my family. CrossFit is something we can ALL do together. 

I feel blessed to be a teacher in the surrounding Community and to be able to share with kids the importance of making healthy food choices and being active. There are so many benefits to kids being active. What could be better than building your confidence, making friends, becoming disciplined, strengthening your body, and being healthy? It felt like an easy decision to put two things that I am passionate about in life together- teaching kids and Crossfit. That is why I became a CrossFit Kids coach!